CurrentMM Services
You have built something real. Most people stop there.
The Problem
You have an audience. You have a message. You have a body of work.
What you don't have is a system that turns all of it into something that compounds.
Most established artists, authors, and creators are sitting on more leverage than they realize.
The catalog is underperforming.
The book exists, but the platform around it never got built.
The audience showed up, but nobody built the infrastructure to keep them and grow them. The brand is recognizable, but the revenue does not reflect it.
That is not a talent problem. It is an infrastructure problem.
What We Do
CurrentMM works with established artists, authors, and content creators who are ready to stop leaving money and influence on the table.
We are not a management company. We are not a marketing agency. We are not consultants who hand you a report and disappear.
We are a strategic partner. We come in, assess what you have built, identify what is missing, and build the architecture that takes you to the next level.
29 years. Billions of streams. Sold-out tours and arenas. Authors at major publishing houses.
That is the track record behind everything we do.
Who we work with
Established artists with a catalog, a fanbase, and no clear plan for what comes next.
Authors who have a book or a platform but have never built an ecosystem around their message.
Content creators with a real audience who want to turn that audience into a sustainable business.
Faith-adjacent voices who are crossing into mainstream markets and need someone who has done it before.
Latino creators in English, Spanish, or both who need a partner who actually understands both markets.
If you are still building the audience, we are probably not the right fit yet.
If you have the audience and no architecture, this is exactly what we do.
what this looks like
Every engagement starts with a diagnostic. We look at seven dimensions of your brand and business:
Who you are and who you are for
What you have built and what it is actually worth
Where the gaps are between your current reach and your potential reach
What your catalog, content, and IP are doing and what they should be doing
What your revenue looks like and what it could look like
What your audience relationship looks like and how to deepen it
Where you want to be in three years and what it takes to get there
We do not share the methodology publicly. If you want to see how it works, the conversation starts by filling out this form: Let’s talk
Proof of concept
Christine D'Clario. 2 billion streams. Built the infrastructure that took her to be one of the most-streamed Christian worship artists in the Spanish-speaking world. Distributed through The Orchard in Spanish and CCMG in English.
Tommee Profitt. The Birth Of A King Live concert film/album recording. The Fischer Center. 1,400 tickets. Sold out in under 24 hours. Four years later, two nights at Bridgestone Arena. 14,000 seats per night. Live Nation.
Authors placed at major Christian and mainstream publishing houses. Literary clients across memoir, inspirational nonfiction, faith-based business, and bilingual titles.
The work speaks for itself.
How we get paid
Every engagement is scoped based on what you actually need. There is no one-size package.
Retainer plus performance. That is the standard structure. You pay for the work. We share in the upside when the results justify it.
Flat-fee project work for defined-scope engagements.
Literary representation at 15% commission for authors pursuing traditional publishing deals.
The right structure for your situation gets determined in the first conversation.
Who is behind this
JR Montes. Founder, CurrentMM.
29 years in the music industry, book publishing, film, and creator platform development. Not as a coach. Not as a consultant. As the person in the room when the deal gets made.
Live concert film production for artists, comedians, and concept events, including Tommee Profitt's Birth of a King (2022).
Active relationships with major labels, publishers, distributors, Live Nation, and independent operators across the US and Latin America.
This is not a program. This is a partnership.
Is this right for you
You are a fit if:
You have a real audience and no clear plan for what to do with it
Your catalog or body of work is underperforming, and you know it
You are crossing into a new market and need someone who has done it before
You are ready to invest in infrastructure, not just marketing
You want a partner who has been in the room and closed deals, not someone who read about it
You are not a fit if:
You are looking for someone to build your audience from scratch
You want a short-term campaign, not a long-term strategy
You are not ready to have an honest conversation about what is working and what is not
Every engagement starts with a conversation.
Close
You built the audience.
Let’s build the business.
